Social Media Content

LinkedIn, Twitter, and other social media content to promote your company’s content assets, news, upcoming events, and more.

Successfully technology vendors leverage social media platforms – such as LinkedIn, Twitter, Facebook, and Instagram – to generate new leads and to keep their company name top of mind for existing customers and prospects. Unfortunately, finding available resources who write well and have the right subject matter expertise can be challenging.

Fortunately, LeadingEdge can help. We can create social media content to promote all of your existing content assets and upcoming events, including:

  • eBooks and gBooks (graphical eBooks)
  • White papers
  • Research reports
  • Blogs
  • Upcoming webinars
  • Upcoming road shows / seminars
  • Upcoming trade shows
The Benefits of Outsourcing Your B2B Tech Content
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Short-term or Long-term Support

Our expert consultants can work with you on both a short-term project basis or long-term retainer basis. LeadingEdge allows you to expand and contract your social media content needs, on demand.

Minimal Ramp-up Time

LeadingEdge’s veteran product marketing consultants average 15-20 years of experience developing content for IT vendor marketing teams. They all have extensive experience writing about technology, and they have foundational knowledge of virtually every IT industry segment, including security, networking, virtualization, storage, mobile, cloud, and more.

Our expert consults require little ramp-up time. They’re coming into your engagement with foundational knowledge of your IT industry segment. They just need to be oriented to your company’s unique value proposition.

Right the First Time

A common frustration IT vendors often have when working with non-technical contractors is lengthy and painful review cycles. In some cases, they make so many edits that it would have been easier to write the content in-house in the first place! With LeadingEdge, your review cycles will be quick and easy. As our consultants already have technical foundations, edits are typically minimal.


Need a custom graphic for your social media posts? Or perhaps a companion infographic? Click on any of these related LeadingEdge services to learn more:

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