Graphical eBooks (“gBooks”)
Content, custom graphics, and layout (with your branding or ours) for custom gBooks (graphical eBooks) designed especially for business-focused decision makers and influencers.
Looking for a fresh new content idea? Look no further.
gBooks are designed especially for business-focused decision makers and influencers who don’t have time to read a traditional eBook. gBooks are different than traditional eBooks in a variety of ways:
| gBooks | Traditional eBooks | |
|---|---|---|
| Audience | Business | Technical |
| Page orientation | Landscape | Portrait |
| Percentage of written content | ~50% | ~90% |
| Custom graphics | Many | Few or none |
LeadingEdge can create gBooks for a variety of topics, including:
- Product overview
- Product use cases
- Industry solutions
- Buyer’s guide
- Research report
- Topics of the day
LeadingEdge can customize a gBook template that aligns perfectly with your company’s branding guidelines. Or if you prefer, LeadingEdge can create all the content and your company can lay it out. Regardless of which way you go, LeadingEdge is ideally suited to tackle your gBook project.
We’re Fluent in Technology
LeadingEdge is laser-focused on serving the content creation needs of marketing teams. Our veteran product marketing consultants average 15-20 years of experience creating content for technology vendors. And we’re experienced in virtually all IT industry segments, including security, networking, virtualization, storage, mobile, cloud, and more.
Minimal Ramp-up Time
Our expert consults require little ramp-up time. They’re coming into your engagement with foundational knowledge of your IT industry segment. They just need to be oriented to your company’s unique value proposition.
Faster and Easier Review Cycles
A common frustration IT vendors have when working with contractors is lengthy and painful review cycles. In some cases, they make so many edits that it would have been easier to write the content in-house in the first place! With LeadingEdge, your review cycles will be quick and easy. As our consultants already have technical foundations and extensive industry experience, edits are typically minimal.
Need a companion infographic? Or perhaps create an animated explainer video to accompany your gBook? Click on any of these related LeadingEdge services to learn more:
